KOTOHOGI DESIGN

Eallin ロゴ

2017
チェコ共和国・プラハに本社を置く映像制作会社「Eallin」のシンボルマーク。サーミ語で“生命を吹き込む”を意味するという社名の由来をもとに、人の手により土をこねて形を創り映像化により生命を吹き込むクレイアニメーション(=「Eallin」の原点)を、神様が土から最初の人間を創造したという創世記の記述(=アダムの創造)と重ね、“創造の手”と“土(=生命)”をネガティブスペースにより表現しました。
This logo was designed for Eallin, an animation and mixed media production company headquartered in Prague, Czech Republic. They started as a clay animation company, and Eallin means "bring to life" in Sámi languages. The origin, that they bring life into clay through human hands and animation, overlapped with the account written in The Book of Genesis that God created the first human (Adam) from clay. This inspired us to express "hands of creation" and "clay / life" through the negative space of this logo.

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Art Direction & Design
Naoki Ikegami(KOTOHOGI DESIGN)

Client
Eallin

Graphic Design in Japan 2018|入選
日本タイポグラフィ年鑑 2018|入選

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DesignRush, known for its logo design awards has chosen our design to be featured among The Best Negative Space Logo Designs
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